Google Ads That Keep an Interior Design Studio at the Top of Search
Search campaigns for an interior design studio in Noida: keyword research, ad copy, bid management and testing that held the top ad position and brought in 2,000 direct enquiries.
- Client
- Vivin Design
- Location
- Noida, India
- Website
- vivindesign.com
- Sector
- Interior Design
- Service
- Build With Us
- Built with
- Google Ads
- paid impressions
- 27,000paid impressions
- website clicks
- 12,000website clicks
- direct enquiries
- 2,000direct enquiries
- ad position
- Topad position
01 · About the client
Vivin Design, a division of VC Design, provides interior design for homes, offices and commercial spaces. Its team of architects, interior designers, supervisors and craftsmen has delivered projects across India, from corporate offices to retail stores, hotels and high-end homes.
02 · The problem
- 01
A crowded search page.
Searches like "best interior designers in Noida" show several competing ads.
- 02
Cost control.
Prime placements had to be won without overspending.
- 03
Clicks that become enquiries.
Traffic only mattered if it turned into enquiries from potential clients.
03 · Our solution
We researched and targeted high-volume, relevant keywords, then wrote engaging, persuasive ad copy around Vivin Design's selling points. We managed bids strategically to secure prime placements while keeping costs efficient, and A/B tested ad variations, landing-page elements and targeting to keep improving the campaign.
04 · What we built
Keyword research
High-volume, relevant keywords for interior design searches.
Ad copy
Ads built around Vivin Design's selling points.
Bid management
Prime placements at an efficient cost.
A/B testing
Ads, landing-page elements and targeting tested and refined.
Want your ads at the top of search?
05 · Challenges we solved
- 1
Winning the top slot
Competing advertisers bid on the same searches, so position had to be earned through bids and quality.
- 2
Efficiency
Top placement had to come without runaway cost per click.
- 3
Enquiry quality
Targeting had to bring potential clients, not just visitors.
06 · Our approach
Step 1
01 Keyword research
Identified and targeted high-volume, relevant keywords.
Step 2
02 Ad copy
Wrote ads that showcase Vivin Design's selling points.
Step 3
03 Bidding
Managed bids for prime placements at an efficient cost.
Ongoing
04 Testing
A/B tested ads, landing pages and targeting.
07 · Results
Through strategic bidding and optimisation, Vivin Design's ads consistently held the top position. The campaign generated 27,000 impressions and brought a substantial increase in website traffic, and that targeted traffic produced 2,000 direct enquiries from potential clients.
Inside the work.
Screenshots from the live work. Click any screen to enlarge.
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